We wanted to discover the best way to ask some do something.We tried different formats. We decided to tackle the example of waste segregation. We printed different posters addressing this issue. One asked people to segregate. One commanded and one was just a fact. We also tried to see what kind of facts affected people the  most. Facts relating to the environment, or money or their health. We also tried a series on the effect of waste at a world level, country level and then community level.

 

We attempted the same experiment with food wastage.